You might think it's easy to describe the word negotiation, two people or more trying to reach an agreement about something, but actually it is not. In fact, the human being has negotiated from the very early ages of human kind. Imagine the apes in the Prehistoric Era trying to reach an understanding about who the leader of the pack will be. They will probably simplify things by beating each other to death, however some theorists would ironically call that the debating phase.
Little by little that 'negotiation' turned into dialogue and things became easier…or maybe not. At least the stronger is not always the one to win. Negotiation becomes the process where each party involved in negotiating tries to gain an advantage for themselves by the end of the process. Whether the negotiation is useful for getting a better husband for your daughter in your tribe or to get the best divorce agreement, we should not forget the word also means compromise and it should be a win-win game.
Nowadays, when we listen to the word negotiation we all imagine two young brokers at New York Stock Exchange. They wear stylish suits and live very stressful lives but enjoy the energy of tough negotiation. However, negotiation is also what a Ready Mix Concrete dispatcher does when he prepares the daily plan for his trucks or what a marketing consultant does when dealing with his or her clients...
Union negotiators, peace negotiators, hostage negotiators, diplomats, legislators… they all follow the same rules, they all speak the same language, and they all want the same thing… They all want to win.
Think about it
Which is the opposite of a win-win negotiation or a collaborative negotiation?
It is called competitive negotiation. Its goal is for one party to win and the other to lose. In this type of negotiation dishonest practices, such as lying, manipulation, intimidation, and bribery are used.
Materiales formativos de FP Online propiedad del Ministerio de Educación, Cultura y Deporte.
'In business, you don't get what you deserve, you get what you negotiate'
Chester Karras
When negotiating a good deal you need to use good skills to come out of the meeting feeling positive and confident. That's why it's important that you get acquaintedwith different ways of making suggestions and giving advice when discussing a proposal.
Here are some ways of making suggestions you should know by now:
Interrogative form: In interrogative sentences should is more common than ought to.
Translation
Click to read the Spanish translation:
En cualquier proceso de negociación necesitas tener habilidad para llevar a cabo un buen trato de manera que al salir de la reunión te invada un sentimiento positivo de haber logrado lo que perseguías. Esta es la razón por la que necesitas familiarizarte con una serie de estructuras para hacer sugerencias y dar consejo en inglés.
Haciendo uso de oraciones condicionales:
Si estás interesado en fusionarte, intenta llegar a un acuerdo tan pronto como sea posible.
Si yo fuera tú, usaría el dinero recaudado.
Si estuviera en tu posición, montaría mi propio negocio.
Hay ciertas expresiones muy comunes para hacer sugerencias:
Llegar a un acuerdo es una obligación en las negociaciones.
Te recomiendo que sigas el código de conducta de la compañía en cualquier proceso de negociación.
Es mejor no aceptar la primera oferta.
Es una buena idea crear empleo para los vecinos de la zona.
¿Por qué no la contratas?
Lancemos el producto después de realizar un estudio de mercado.
¿Qué te parece si vendemos directamente al público?
También podemos dar consejo a través de los verbos modales:ShouldyOught to.
Ambos significan deberías pero es muy importante considerar sus diferencias en forma:
Shouldal igual que cualquier verbo modal va seguido de un infinitivo sin to, a diferencia deOught toque sí va seguido de infinitivo con to.
1.1.- Now you put it into practice (I).
Now it's your turn
Match the following halves and form sentences to make suggestions.
Matching exercise
First half
Number
Second half
If you want to gain control of a company,
JXUwMDZk
1. put off the meeting?
Definitely reaching an agreement
JXUwMDZl
2. that you try one of the exclusive restaurants of the centre.
As you don't agree on all the details of the takeover, why don't you
JXUwMDY5
3. go there early in the morning to avoid long queues.
I recommend
JXUwMDZh
4. going out for a meal?
I wouldn't go into partnership with my old friend
JXUwMDYw
5. it's a good idea to buy most of its shares.
What about
JXUwMDZj
6. is a must when negotiating.
You ought to
JXUwMDZi
7. set a high value on customer service.
You should
JXUwMDZm
8. if I were you.
Learning these structures is a must.
You should know
Click on the following link and take a quiz to check your understanding on how to make suggestions.
Imagine that a friend of yours is about to start a new job. He is having a meeting to reach an agreement on his/her salary, and as you know, salary negotiation is one of the most difficult aspects of professional life. On the forum, make suggestions and give advice on how to behave to get what he/she wants. Make use of the structures previously studied.
Direct questions are less polite than indirect ones in formal occasions, such as when you are involved in a process of negotiation. That's why you must study them in order to make your speech more polite and adequate.
As you can notice, the indirect question has an introductory part and then the question itself:
Introductory part: Could you tell me (Auxiliar + subject + verb)
Question: where the manager is? (wh- + subject + verb)
In the second part the subject comes in front of the verb. That's the reason why the following indirect question would be incorrect:
* Could you tell me where is the manager?
A direct yes/no question:
Do you speak German?
An indirect question:
Could you tell me if/whether you speak German?
As you can see from the example, now the second part of the indirect question is introduced by if/whether since there is no wh- item in the direct question.
Think about it
Is the following indirect question correct or not?
I'd like to know what time is it.
It's incorrect! Remember that in an indirect question the subject must come before the verb.
Direct question: What time is it?(Subject after the verb)
Indirect question: I'd like to know what time it is.(Subject in front of the verb)
There are some other examples of indirect questions. Look at the table below to understand the relation between direct and indirect questions. All these indirect questions are more polite and more formal than their corresponding direct questions.
Direct and indirect questions
Direct questions
Indirect questions
Do you need anything else?
I wonder if you need anything else.
Does she live here?
I'm not sure whether/if she lives here.
Did Frank go into partnership?
I'd like to find out if Frank went into partnership.
Where were you born?
I can't remember where you were born.
Are you interested in our offer?
Could you tell me if/whether you are interested in our offer?
Can I use your telephone?
Do you think I could use your telephone?
Does the train leave at 10 o'clock?
Would you mind telling me if/whether the train leaves at 10 o'clock?
Can you fill in this form?
Would it be possible for you to fill in this form?
Translation
Click to read the Spanish translation:
Cuando hacemos una pregunta a alguien podemos hacerlo de manera directa o, bien de manera indirecta. Las preguntas directas son menos educadas en las situaciones formales que las indirectas, de ahí que cuando nos encontremos en un proceso de negociación hagamos uso de cuestiones indirectas con el fin de conseguir un discurso más educado y adecuado a la formalidad de la situación.
Las preguntas indirectas están formadas por dos partes, la parte introductoria y la pregunta en sí. En esta segunda parte nunca se produce inversión del sujeto y del verbo. Cuando la pregunta indirecta procede de una pregunta directa cuya respuesta es sí/no, entonces se introduce con las conjunciones if/whether (si) ya que no hay elemento wh- que funcione como elemento introductor.
Las preguntas indirectas pueden estar introducidas por las siguientes expresiones (me pregunto si…, no estoy segura/o si…, me gustaría averiguar si…, no puedo recordar dónde…, ¿podrías decirme si…?, ¿crees que…?, ¿te importaría decirme si…?, ¿sería posible que tú…?
2.1.- Now you put it into practice (II).
Now it's your turn
Complete the following indirect questions so that they have the same meaning as the direct ones. Write one word in each gap.
Who called yesterday?
I'd like to find out
JXUwMDJmJXUwMDFmJXUwMDA3
called yesterday.
Did anyone phone while I was out?
I wonder if anyone
JXUwMDI4JXUwMDE4JXUwMDA3JXUwMDAxJXUwMDBiJXUwMDAx
while I was out.
What's your name?
Could you tell me what your name
JXUwMDMxJXUwMDFh
?
Could you wait a minute?
Would it be possible
JXUwMDNlJXUwMDA5JXUwMDFk
you
JXUwMDJjJXUwMDFi
wait a minute?
Is he all right?
I'm not sure if
JXUwMDMwJXUwMDBk
is all right.
What did he want?
Could you tell me what he
JXUwMDJmJXUwMDE2JXUwMDBmJXUwMDFhJXUwMDExJXUwMDAx
?
Why did she cry?
I'm not sure
JXUwMDJmJXUwMDFmJXUwMDEx
she cried.
Is this our train?
Do you think
JXUwMDJjJXUwMDFjJXUwMDAxJXUwMDFhJXUwMDUzJXUwMDQ5JXUwMDFh
our train?
Who called yesterday?
I'd like to find out who called yesterday.
Did anyone phone while I was out?
I wonder if anyone phoned while I was out.
What's your name?
Could you tell me what your name is?
Could you wait a minute?
Would it be possible for you to wait a minute?
Is he all right?
I'm not sure if he is all right.
What did he want?
Could you tell me what he wanted?
Why did she cry?
I'm not sure why she cried.
Is this our train?
Do you think this is our train?
Now it's your turn
Choose the correct ending for each sentence:
Would you mind telling me…
which platform it is?
which platform is it?
Very good, first the subject and then the verb!
Remember that in an indirect question the subject comes in front of the verb.
Would it be possible for you to tell me…
what time did it started?
what time it started?
Remember that in an indirect question you never use auxiliary verb in front of the subject?
That’s correct!
I was wondering…
why you didn’t book the tickets.
why didn’t you book the tickets.
Brilliant!
Don’t forget that the second part of an indirect question never has an interrogative order.
Could you tell me…
how much the ticket costs?
how much the ticket cost?
Very good, the third person singular is really important!
There must be third person singular agreement between the verb and the subject.
Would you mind telling me if…
the museum closes on Monday.
closes the museum on Monday.
Well-done!
Remember! Subject before the verb in an indirect question.
A step ahead
To practice how to make indirect questions click on the following links and do the exercises.
You use a purpose clause when you want to state the purpose of the action in the independent clause, the reason why somebody does something
The most common type of purpose clause is a to-infinitive clause:
I went to the bank to ask for information.
I needed to work hard to win the contract.
As you can see from the examples we are using to+infinitive to indicate the purpose. In more formal situations in order to and so as to can also be used with the same meaning.
When the purpose is negative in order not to and so as not to are used:
We made a great effort in order not to lose the job.
We made a great effort so as not to lose the job.
In order not to and so as not to are followed by an infinitive verb.
Think about it
Can you find any difference between these two sentences?
Our manager went abroad for a holiday.
Our manager went abroad to carry out market research.
Why are we using for to indicate purpose in the first sentence and to in the second?
As you can see in the first sentence for is followed by a noun; however, to is used when it is followed by an infinitive verb.
Why don't we go out for dinner?
Why don't we go to the travel agent's to book our tickets?
When you are asking for the general purpose of a thing, both for and to can be used:
What is this knife for? It's for cutting bread.
What is this knife for? It's to cut bread.
A piece of advice
Remember to use –ing after the preposition for when indicating purpose.
So that can also be used to indicate purpose. But it must be followed by subject and verb unlike to:
It is used when the purpose is negative:
Work hard so that you don't get fired.
And so that can also be followed by a modal verb (can/could/will/would/may/might):
He went abroad so that he could carry out market research.
To summarize, in the table below you can see the different ways of expressing purpose in English:
How to express purpose in English
How to express purpose in English
Examples
1. To/in order to/so as to + infinitive
I went to the bank to ask for information.
2. In order not to /so as not to + infinitive
We made a great effort in order not to lose the job.
3. For + noun.
Why don't we go out for dinner?
4. For + -ing form.
This knife is for cutting bread.
5. So that + subject + negative verb.
Work hard so that you don't get fired.
6. So that + subject + modal verb.
He went abroad so that they could carry out market research.
Translation
Click to read the Spanish translation:
Las oraciones subordinadas de finalidad expresan el propósito por el que una persona lleva a cabo una determinada acción verbal. Para ello podemos utilizar las siguientes estructuras gramaticales:
Toseguido de infinitivo que en situaciones más formales puede verse sustituido porin order tooso as to(para).
Cuando el propósito es negativo usamosin order not tooso as not to(para no). Ambos van seguidos siempre de infinitivo.
For(para) también puede utilizarse para expresar finalidad, bien cuando va seguido de un sustantivo o bien cuando va seguido de la forma –ing. En este último caso estaría indicando la utilidad de un instrumento.
So that(para) se utiliza para indicar finalidad y, a diferencia de los demás casos citados anteriormente, va seguido de sujeto y verbo. Se utiliza en las siguientes dos situaciones:
Cuando el propósito es negativo.
Cuando va seguido de un verbo modal.
2.3.- Now you put it into practice (III).
Now it's your turn
Fill in the gaps using for or to.
Our manager is going to Florida
JXUwMDNlJXUwMDA5JXUwMDFk
a holiday.
You should study languages
JXUwMDNlJXUwMDA5JXUwMDFk
this job.
You ought to study languages
JXUwMDJjJXUwMDFi
do this job.
We'll need a map in order not
JXUwMDJjJXUwMDFi
get lost.
Do you use credit card
JXUwMDNlJXUwMDA5JXUwMDFk
paying?
They went to the beach
JXUwMDNlJXUwMDA5JXUwMDFk
a swim.
They went to the bank so as
JXUwMDJjJXUwMDFi
be informed.
Now it's your turn
Join the following sentences using the words in brackets. Do not use contractions.
I have a map. I don't get lost in the city. (in order not to)
3.- Words you need. Words related to the process of negotiation.
Quotation
'Let us never negotiate out of fear. But let us never fear to negotiate'.
John F. Kennedy
Think about it
What’s the meaning of the quotation? Do you agree with it?
As you already know in any process of negotiation two or more parties are involved trying to reach an agreement to satisfy their interests. The following words may be useful for you when being involved in such a process.
The process of negotiation:
Afford.
Agenda.
Agreement.
Alternative.
Be paid peanuts.
Bargain.
Bedrock price.
Bottom-line.
Borrow.
Break even.
Bribe.
Budget.
Cancellation.
Capital.
Commission.
Comply.
Compromise.
Concession.
Condition.
Confront.
Consensus.
Cost an arm and a leg.
Counter proposal.
Counter attack.
Counter offer.
Counterpart.
Counter-productive.
Deal.
Deadlock.
Deadline.
Dispute.
Estimate.
Feasible.
Goal.
(in) Gross.
Guarantee.
Haggle.
Income tax.
Inflation.
Lend.
Leverage.
Loss.
Make ends meet.
Memo.
Mislead.
Mutual.
Net.
Party.
Penalty.
Pressure.
Profit.
Proposal.
Quarter.
Reach an agreement.
Tactics.
Tentative solution.
Terms.
Trade-off.
Work out.
Yield.
Translation
Click to read the Spanish translation:
Como ya sabes, en cualquier proceso de negociación dos o más partes participan intentando llegar a un acuerdo que satisfaga sus intereses. El siguiente listado de palabras puede serte útil cuando te veas envuelto en un proceso como tal.
El proceso de negociación:
Permitirse el lujo.
Orden del día.
Acuerdo.
Alternativa.
Tener un salario muy bajo.
Ganga.
El precio más bajo posible.
El resultado final.
Pedir prestado.
Salir sin pérdidas ni ganancias de una operación.
Sobornar.
Presupuesto.
Cancelación.
Capital.
Comisión.
Estar de acuerdo, acatar.
Acuerdo mutuo, compromiso.
Concesión.
Condición.
Enfrentar, hacer frente a.
Consenso.
Costar un ojo de la cara.
Contraoferta.
Contaataque.
Contraoferta.
Oponente en una negociación.
Contraproducente.
Trato.
Punto muerto (en una conversación, un acuerdo).
Fecha límite.
Disputa.
Estimar.
Viable, factible.
Propósito.
En bruto.
Garantía.
Regatear.
Impuesto sobre la renta.
Inflación.
Prestar.
Influencia.
Pérdida.
Llegar a fin de mes.
Memorándum, nota.
Engañar, inducir a error.
Mutuo.
Red.
Cada parte de una negociación.
Multa.
Presión.
Beneficios, ganancias.
Propuesta.
Trimestre.
Llegar a un acuerdo.
Táctica.
Acuerdo provisional.
Términos.
Solución de compromiso.
Calcular.
Ceder.
3.1.- Now you put it into practice (IV).
Now it's your turn
Fill in the gaps using words from the box below. There are extra words you shouldn't use.
We can't offer you the vacation times you requested, but let's discuss some other
JXUwMDM5JXUwMDBkJXUwMDE4JXUwMDExJXUwMDE3JXUwMDFjJXUwMDBmJXUwMDE1JXUwMDFkJXUw
MDFmJXUwMDEzJXUwMDE2
.
I
JXUwMDNiJXUwMDBjJXUwMDAxJXUwMDA4JXUwMDE0JXUwMDFkJXUwMDAxJXUwMDFhJXUwMDExJXUw
MDAx
my boss because of my salary rise, but we're going to talk about it next week.
The more you know about your
JXUwMDNiJXUwMDBjJXUwMDFhJXUwMDFiJXUwMDFhJXUwMDExJXUwMDE3JXUwMDAyJXUwMDExJXUw
MDEzJXUwMDA2
, the more likely you will achieve your goals.
When the discussion came to a
JXUwMDNjJXUwMDAxJXUwMDA0JXUwMDA1JXUwMDA4JXUwMDAzJXUwMDBjJXUwMDA4
, we considered to put off the meeting.
When you are unemployed it's difficult to make ends
JXUwMDM1JXUwMDA4JXUwMDAwJXUwMDEx
.
It was a
JXUwMDM1JXUwMDE4JXUwMDAxJXUwMDAxJXUwMDE0JXUwMDBk
decision to merge with a larger company.
If you are a skillful negotiator there are some
JXUwMDJjJXUwMDE1JXUwMDAyJXUwMDE3JXUwMDFkJXUwMDBhJXUwMDEw
you should use.
They
JXUwMDMwJXUwMDA5JXUwMDA2JXUwMDAwJXUwMDBiJXUwMDA5JXUwMDAx
over the price for hours.
I won't accept the offer because I'm paid
JXUwMDI4JXUwMDE1JXUwMDA0JXUwMDBmJXUwMDFiJXUwMDAxJXUwMDA3
.
The goals of negotiating
JXUwMDI4JXUwMDExJXUwMDEzJXUwMDA2JXUwMDFkJXUwMDBjJXUwMDE2
should always be for mutual gain.
You should know
Do the following quiz to check if you have learnt this vocabulary.